B2B product design & AI prototyping
✺ Currently available Senior Product Designer and Design Engineer roles. Based in Amsterdam. Open to hybrid in-city and remote across European and global timezones.
Hey, I'm Bradley, a senior product designer with 17 years of experience creating B2B enterprise tools and design systems. I use AI-assisted coding to build functional prototypes, bridging design intent and working software.
I currently live in Amsterdam with my partner Natalie and our terrier friend Splinter. When not designing products or walking Splinter, I develop a virtual city called residual which I occasionally exhibit. A creative outlet that lets me experiment with visual storytelling and spatial concepts. You can explore selected frames from this ongoing project on my art page.
I'm passionate about building tools that eliminate repetitive tasks and streamline complex operations. My technical fluency in front-end development (SvelteKit, JavaScript) and 3D tools (Blender) allows me to build coded prototypes using AI tools like Claude Code, going beyond static mockups to validate real interactions. Most importantly, I believe design works best when it emerges from genuine collaboration and curiosity about the people who will use it.
- Plaarts • A guide to contemporary art exhibitions across the Netherlands. Web app, hand-coded, AI-assisted.
- EasyMesh • Batch exporter add-on for Blender. Published on the official Blender extensions registry.
- speculative artefact • My own artist portfolio.. Hand-built personal site.
- M O N D A G • Website for an Amsterdam-based artist collective. First Sanity CMS build..
- This portfolio • The site you are looking at. Hand-built in SvelteKit, content authored in MDsveX.
- B2B & enterprise product design
- Strategic design thinking
- Design systems & architecture
- AI-assisted prototyping
- Design sprint facilitation
- User research & testing
- Information architecture
- Cross-functional collaboration
- A/B testing & data analysis
- UX audits & optimisation
- Figma, Sketch, Miro
- Adobe Creative Cloud
- HTML & CSS
- Git, Javascript, SvelteKit
- AI-assisted coding (Claude Code)
- Blender 3D, Unreal Engine
- Craft
- Curiosity
- Collaboration
- User-centricity
- Sustainability
If you'd like to chat about design, art, games, or dogs, the links in the footer are the best way to reach me.